Shopify Support Copilot | SaaSAscent

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Shopify Support Copilot

Shopify store owners spend hours answering repetitive support queries about orders, refunds, and product details.

MediumLaunch in weeksB2BTrendingRapid MVP

Overview

weeks

Launch speed

Medium

Build difficulty

Features to build first

Target market

Shopify store owners doing 30-300 daily orders with small support teams or solo operators.

Good to have

Shopify API, LLM integration, SaaS UI

Sales intensity

Medium — SMB outreach required.

ACV range

$300-$500/yr per customer (based on price × billing cycle).

Time to first dollar

2-3 weeks

Fit signals

B2BTrendingRapid MVP

Competitors

Helpdesk tools exist but lack AI copilots deeply integrated with store data and real-time context.

Zendesk

~$X/mo

Strong support system but lacks deep Shopify-native AI copilots.

Niche variants

Use these to sharpen positioning or carve out a narrower wedge.

WooCommerce Copilot

Targets WordPress stores instead of Shopify.

Returns Automation Tool

Focuses only on refund/returns flows.

Multichannel Support Copilot

Handles email, chat, and social DMs.

Roadmap

Break the build into phases with rough timing and concrete tasks.

Phase 1 of 4

Phase 1

Validate

3-5 days

Confirm support pain among Shopify stores.

1Identify 20 Shopify store owners via Twitter

2Send outreach to 20 target users

3Ask: How many support requests do you handle daily?

4Ask: What % are repetitive questions?

5Ask: Would you pay $30/mo for AI replies?

6Green light: 5+ people willing to pay or pilot

Stack

Recommended tools for this idea — with the reason why each one was chosen.

Frontend

Next.js

Dashboard for managing AI responses and integrations.

Tailwind CSS

UI styling for dashboard and chat interface.

Backend

Next.js Route Handlers

Handles Shopify API integration and AI response logic.

Prisma

Maps store data and conversation logs.

Database

PostgreSQL

Stores store data and chat logs.

APIs

Stripe

Billing system.

Resend

Sends alerts and summaries.

MVP

MVP = Minimum Viable Product — the smallest version you can ship to real users and learn from. Keep it narrow enough to launch and validate quickly.

1Pull recent Shopify tickets and drafts a first reply grounded in order and product context.

2Suggest macro replies for shipping delays, sizing questions, and refund policy edge cases.

3Let agents approve, edit, or reject AI drafts before anything sends to the customer.

4Surface the related order timeline beside the draft so agents do not tab-hop during peak hours.

5Log which drafts were accepted so the copilot improves macros over the first month.

Monetization

Tiered subscription for Shopify support teams priced by seats and monthly drafted replies.

Free tier

1 seat, 50 AI drafts/month, single store connection.

Paid tier

Team seats, unlimited drafts, macro analytics, and multi-store routing.

Price

$39/mo

Upsell path

1Macro analytics that show which replies close tickets fastest

2Multi-store routing for agencies and multi-brand operators

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